History of Graphic Design continues its long tradition of providing balanced insight and thorough historical background.

Features:

• Offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design
• Reveals a saga of creative innovators, breakthrough technologies, and important design innovations
• An historic account of an extraordinary panorama of people and events

Contents

The Prologue to Graphic Design

• The Invention of Writing
• Alphabets
• The Asian Contribution
• Illuminated Manuscripts

A Graphic Renaissance

• Printing Comes to Europe
• The German Illustrated Book
• Renaissance Graphic Design
• An Epoch of Typographic Genius

The Bridge to the Twentieth Century

• Graphic Design and the Industrial Revolution
• The Arts and Crafts Movement and its Heritage
• Art Nouveau
• The Genesis of Twentieth-Century Design

The Modernist Era

• The Influence of Modern Art
• Pictorial Modernism
• A New Language of Form
• The Bauhaus and the New Typography
• The Modern Movement in America

The Age of Information

• The International Typographic Style
• The New York School
• Corporate Identity and Visual Systems
• The Conceptual Image
• National Visions within a Global Dialogue
• Postmodern Design
• The Digital Revolution and Beyond

Index

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