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Management book from C.H.I.P.S.

How to Open a Financially Successful Coffee, Espresso & Tea Shop
by Elizabeth Godsmark
Lora Arduser
and Douglas R. Brown

How to Open a Financially Successful Coffee, Espresso & Tea Shop will arm you with everything you need, including worksheets and checklists for planning, opening and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no coffee entrepreneur should be without.

How to Open a Financially Successful Coffee, Espresso & Tea Shop leads you through:

  • Finding a location that will bring success
  • How to write a winning business plan
    (the companion CD-ROM has a sample business plan you can use in MS Word)
  • Basic cost-control systems
  • Successful beverage management
  • Legal concerns
  • Pricing Formulas
  • How to hire and keep a qualified, professional staff
  • And much more!

Contents:

  1. Successful Pre-Opening Activities
  2. Organizing Pre-Opening Activities
  3. The Basics of Buying a Coffee, Espresso and Tea Shop
  4. How to Invest in a Franchise
  5. Basic Cost Control for Beverage and Food Service Operations—An Overview
  6. Choosing the Best Equipment, Coffees, Teas and Food Products
  7. Profitable Menu Planning—For Maximum Results
  8. Inventory Control—For Maximum Profits
  9. Successful Management of Operational Costs and Supplies
  10. The Essentials of Beverage and Food Safety, HACCP, and Sanitation Practices
  11. Computers and Your Beverage and Food Service Operation
  12. Successful Employee Recruitment
  13. Successful Employee Motivation and Training
  14. Successful Labor Cost Control
  15. Successful Public Relations: How to Get Customers in the Door
  16. Internal Marketing: How to Keep Customers Coming Back to Your Establishment
  17. Internal Bookkeeping: Accounting for Sales and Costs
  18. Successful Budgeting and Profit Planning—For Maximum Results
Index

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How to Open a Financially Successful
Coffee, Espresso & Tea Shop

Book + CD-ROM
by Elizabeth Godsmark, Lora Arduser and Douglas R. Brown

2004 • 288 pages • $39.95 + shipping
Texas residents please add 7 % sales tax

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