Contents:

Preface.
Introduction and overview: Definition and focus. Historical landmarks and the three classes of test methods. The central dogma - analytical vs. hedonic tests. Applications: why collect sensory data? Differences from Other Research Methods.
Physiological and psychological foundations of sensory function: Classical sensory testing and psychological methods. Anatomy and physiology and functions of taste. Anatomy and physiology and functions of smell. The trigeminal flavor senses. Sensory interactions.
Principles of good practice: Sensory testing environment. Test protocol considerations. Tabulation and analysis.
Discrimination Testing: Types of discriminatiom tests. The ABX discrimination task. Reputed strengths and weaknesses. Data analyses. Binominal distributions and tables. Issues. Common mistakes made in the intrepertation of discrimination tests.
Discrimination theories and advanced topics: The theory of signal detection. Thurstonian models for choice tests. Signal detection applied to foods using the R-index. uessing models and discriminator theory. Estimating sample size in discrimination tests. The test for significant similarity. Conclusions: Signal detection, Thurstonian, and guessing models for discrimination.
Measurement of sensory thresholds: Introduction: The appeal of threshold concepts. Empirical thresholds: concepts, issues and problems. Practical methods: ascending forced choice. Alternative aproaches: rated difference, adaptive procedures, signal detection. Dilution analysis and odor Units.
Scaling: Practical applications of numbers to sensory phenomena. Common methods of scaling. Some variations - other scaling techniques. Comparing methods: what is a good scale? Practical guidelines. Conclusions. Postscript: The 9-point scale revisited-how they did it.
Time-intensity methods: The approach and its advantages. history of time-intensity methods. Examples and applications. Data analysis. Problems and remaining questions.
Context effects and biases in sensory judgement: Relative nature of rating scales. Simple contrast and adaptation level. Range frequency theory. Poulton's classification of biases. Halo effects and false enhancement from response restriction. Classical psychological errors. Antidotes.
Descriptive analysis: Uses of descriptive analysis. Language and descriptive analysis. Descriptive analysis techniques.
Texture evaluation: Texture defined. Auditory, visual and tactile texture. Sensory texture measurements. Texture profile analysis. Instrumental texture measurements and sensory correlations.
Color and appearance: Color and appearance. What is color? Vision. Measurement of appearance and color attributes. Instrumental Color Measurement.
Acceptance and preference testing: Consumer sensory evaluation. Preference tests. Acceptance tests. Variations on acceptance. Qualifying Panelists.
Consumer field tests and questionnaire design: Objectives: Sensory testing versus concept testing. Testing scenarios: central location, home use. Practical conduct of home use tests. Interacting with field services. Questionnaire design. Ten rules of thumb for question construction.
Qualitative consumer research methods: Introduction. Characteristics of focus groups. Using focus groups in sensory evaluation. Conducting focus group studies. Issues in moderating. Analysis and reporting. Alternative procedures and variations of the group interview.
Sensory evaluation in quality control: Objectives and challenges. Program development and management issues. Methods for sensory QC system. Methods for sensory QC. Importance of good practice. Summary and conclusions. Postscript: whither excellence?
Data relationships and multivariate applications: Introduction. Overview of multivariate statistical techniques. Relating consumer and descriptive data.
Strategic research: Introduction. The category review. Perceptual mapping and opportunity identification. Consumer contact.
Overview of sensory principles and practices: General considerations in sensory testing. 50 rules of thumb for sensory testing. Flowcharts for sensory evaluation procedures. Sensory evaluation in industrial and academic research.
Appendix I: Basic statistical concepts for sensory evaluation: Introduction. Basic statistical concepts. Hypothesis testing and statistical inference. Variations of the t-test. Summary: statistical hypothesis testing. Postscript: What p-values signify and what they don't.
Appendix II: Nonparametric and binomial-based statistical methods: Introduction to the nonparametic tests. Binomial ased tests on proportions. Chi-square. Useful rank order tests. Mann Whitney U test. Ranked data with more than two samples. The Spearman rank order correlation.
Appendix III: Analysis of variance: Introduction. Basic analysis of variance, rationale and worked example. An interlude for the confused. Multiple factor analysis of variance and the concept of a linear model. Analysis of variance from complete block designs and partitioning of panelist variance. Sensory panelists: Fixed or random effects. Planned comparisons between means following ANOVA. Two-way ANOVA from randomized complete block designs. Split-plot or between-groups (nested) designs. Epilogue: other techniques.
Appendix IV: Correlation, regression, and measures of association: Correlation. Linear regression. Multiple linear regression. Other measures of association.
Appendix V: Statistical power and testing sensitivity: Introduction. Factors affecting power of statistical tests. Worked examples. Power in simple difference and preference tests.
Appendix VI: Statistical Tables. Glossary. Index.